Monday, June 10, 2019
Supply Chain Management of Marks and Spencer Essay
Supply Chain Management of Marks and Spencer - Essay ExampleThe try on Supply Chain Management of Marks and Spencer examines supply chain strategies of one of the most famous retailers in the UK, Marks and Spencer (M&S). The paper will also debate supply chain structure that the company has been intentional to implement its supply chain strategy.At the time of its initiation, M&S did not face lots competition as the number of market players was very small. However, over the years the number of retail firms has change magnitude in the UK as well as end-to-end the world with increasing popularity if retail culture. With the increase in the level of competition, M&S felt it requisite to devise some in effect(p) strategies to deal with increased market competition.In order to sustain in an intensely competitive market, it is very much necessary to retain existing customer base and blow a fuse it over time. M&S has rightly recognized this need and accordingly have placed focus on delivering goods in the best possible style to its customers. This strategy is very helpful in improving the profitability of the firm and fostering a huge competitive service in the industry. M&S have now emphasized on delivering high-quality up-to-date garments at fair prices to its customers.M&S has also realized that purchasing from overseas suppliers is the most effective way of saving costs. As one of its competitive strategies, the company emphasizes on redesigning its stores in such a way that they yield to a greater extent comfort, more space, and more convenience to the customers at the time of their shopping and browsing.... M&S has rightly recognized this need and accordingly have placed focus on delivering goods in the best possible manner to its customers. This strategy is very helpful in improving profitability of the firm and fostering a huge competitive advantage in the industry. M&S have now emphasized on delivering high-quality up-to-date garments at fair pric es to its customers. (Neef,. 2004 Hensher, 2001) To survive under extremely competitive environment, it is necessary to improve its operational activities, suppliers, logistic, designing of stores and so on. The old stocks should be cleared from the warehouses to give way for new stocks that are up-to-dated. Apart from this, it is also necessary to provide due consideration on packaging of the products. M&S has identified all these needs for improving its competitive strength in the market and has designed competitive strategies accordingly to meet these needs. (Neef,. 2004 Hensher, 2001) M&S has also realized that purchasing from overseas suppliers is the most effective way of saving costs as well as of providing the products to the customers at lower prices. Hence, it has abandoned its policy of confining to UK suppliers only. (Neef,. 2004 Hensher, 2001) As one of its competitive strategy, the company is emphasizing on redesigning its stores in such a way that they provide more co mfort, more space and more convenience to the customers at the time of their shopping and browsing. (Neef,. 2004 Hensher, 2001) Supply chain strategy For a large scale of business enterprises, Marks and Spencer, one of the famous retailer in Britain, had set a very big example. For a very vast time, Marks and Spencer has been a leader in the industry where there is a team of local suppliers working
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